Bringing the proven project brand into the modern era with a vibrant, elegant and simple redesign to showcase the companies services to the construction industry.
Our approach included working with the management team to understand and discover the requirements of not only the business but also the customers and create a site which would be efficient, easy to navigate and provide the relevant information.
We created mid-fidelity wireframes to showcase our ideas of breaking down the services and information offered by the company, which in turn allowed the client to focus their offering and simplify the user experience of the website.
The new incarnation of the Proven Project site included bold colours and a simple design pattern which allowed the company to focus the user onto their services. The Home page leads with a simple, bold value proposition which launches into an immediate call for action.
Understand requirements of both client and users by seeking critical feedback. Working with the management team enabled us to define the MVP which in turn allowed us to focus the UI to conform to the construction industry.